Google pronounces its first-ever bodily retail retailer



Enlarge / Google’s mockup of its retail retailer. (credit score: Google)
In a brand new weblog submit, Google introduced its “first-ever bodily retail retailer” will launch this summer time within the Chelsea neighborhood of New York Metropolis. The corporate says the “Google Retailer” will function the predictable assortment of Google {hardware} like Pixel telephones, Nest units, Fitbits, and all the things else the corporate makes, together with repairs, workshops, and tech assist.
When you’re considering “There is no method that is Google’s first-ever bodily retail retailer!” Google’s assertion is a reference to a everlasting, freestanding retailer. The corporate usually does non permanent, seasonal “pop-up” shops on a regular basis across the holidays, and it has a small model retailer within Finest Buys within the US in addition to comparable offers with different shops worldwide, like a bigger retailer inside Curry’s PC World in London.
By our rely, that is Google’s fourth try at a freestanding, everlasting retail location. Who might overlook the primary try, the Google Barges, a fleet of container ships that Google secretly bought beginning in 2010 with a purpose to create floating retail showrooms that may presumably journey the world whereas pitching futuristic merchandise like Google Glass. (What a time that was!) By 2014, regulators had gotten wind of Google’s plan, and fire-safety considerations torpedoed the venture.Learn three remaining paragraphs | Feedback



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