OnwardMobility’s teaser picture. [credit:
Like a foul zombie film sequel, BlackBerry telephones are getting back from the lifeless, a second time. After TCL tried and didn’t make a enterprise out of licensing the BlackBerry model and promoting Android telephones, a brand new startup referred to as OnwardMobility appears like it’ll choose up primarily the identical playbook in 2021.
There aren’t too many particulars but, however OnwardMobility put out a press launch and web site detailing the brand new BlackBerry telephone plan. The corporate says it’ll make “a brand new 5G BlackBerry Android smartphone with bodily keyboard, within the first half of 2021 in North America and Europe.” The press launch additionally mentions that “BlackBerry smartphones are identified for shielding communications, privateness, and information,” so count on plenty of encryption. There are additionally a number of nods to enterprise clients—actually, all of it appears like the identical outdated BlackBerry.
BlackBerry-branded telephones from BlackBerry died in 2016 when the corporate stop the handset manufacturing enterprise. BlackBerry caught with its personal in-house OSes for too lengthy whereas the Android and iOS duopoly took over the world, and the corporate’s gross sales tanked. It wasn’t till 2015 that BlackBerry made its first Android gadget, the BlackBerry Priv, however by then it was a “wager the corporate” scenario and the Priv flopped. BlackBerry ended up licensing the model to Chinese language firm TCL Communication, which went on to provide some shamelessly rebranded slab telephones and some faithful-but-expensive QWERTY bar telephones just like the BlackBerry KeyOne and the Key2. TCL wasn’t any extra profitable than BlackBerry promoting Android telephones, and in February 2020, BlackBerry introduced that TCL was strolling away. The TCL licensing deal really expires on the finish of this month, and BlackBerry already has a brand new suitor lined up.Learn three remaining paragraphs | Feedback